Cleansing is one of the crucial parts of Hair Care. It is obvious that a better result can be obtained through any chemical treatment (Perming, Straightening, Coloring or Bleaching) whilst removing excess oils, sebum, dirt and other impurities of the hair which disturb entering active ingredients of the treatments to the Cortex; the inner part of the hair. Dreamron Deep Cleansing Shampoo; comprised of mild cleansing properties help achieve maximum results of your treatment whilst deep cleansing the hair.